About Us

The Dulalia Family:

Building a Legacy in Real Estate North of Metro Manila

For three decades, the Dulalia family has been a pillar in the real estate industry north of Metro Manila. At the helm is Florentino S. Dulalia Jr., Chairman of the Dulalia Group of Companies and a highly respected figure in the Philippine real estate sector.

Founded on September 27, 1978, F.S. Dulalia Realty started as a real estate service provider, general brokerage and consultancy. Over the years, it expanded its services to include project development, establishing a development and construction company under the Dulalia Homes Group of Companies. It also set up a marketing company – F.S. Dulalia Realty Inc.

Under his leadership, Dulalia Homes, a collection of projects marketed by F.S. Dulalia Realty Inc. (FSDRI), has grown into a trusted name, known for quality, innovation, and commitment to the communities it serves.

With a portfolio that spans from residential communities to mixed-use properties, the Dulalia Homes Group has left an indelible mark on the landscape of northern Metro Manila and beyond.

A Visionary Leader:

Florentino S. Dulalia Jr.

The success of the Dulalia Group is largely attributed to the visionary leadership of Florentino S. Dulalia Jr. A Certified Real Estate Broker, Florentino topped the Real Estate Brokers Exam, setting the tone for his career in real estate. He later became a Professional Real Estate Consultant, ranking third in the Real Estate Consultant Licensure Exam. His expertise and dedication have earned him numerous accolades, including being named the 2015 Outstanding Professional for Real Estate Service by the Professional Regulation Commission (PRC). He was also a nominee for the 2015 Nubla Excellence Award, an honor that places him among the top five professionals across 46 regulated fields in the Philippines.

Florentino’s influence extends beyond the local real estate scene. He made history as the first Filipino to serve as the World President of the International Real Estate Federation (FIABCI) during the challenging years of the COVID-19 pandemic. Under his leadership from 2020 to 2021, FIABCI adapted to global changes, continuing to foster international real estate collaboration and innovation despite the uncertainties of the pandemic.

Florentino S. Dulalia Jr.

 A Pioneer in Real Estate and Global Leadership

Florentino S. Dulalia Jr. is a visionary in Philippine real estate, known for his commitment to excellence and service. As a topnotcher in the Real Estate Brokers Exam and ranking third in the Real Estate Consultant Licensure Exam, he quickly rose as a leader in the industry. His contributions earned him the 2015 Outstanding Professional for Real Estate Service award from the Professional Regulation Commission (PRC).
Florentino’s influence reached new heights when he became the first Filipino World President of the International Real Estate Federation (FIABCI). Leading the organization through the COVID-19 pandemic in 2020-2021, he championed international collaboration and innovation.
Today, as Chairman of the Dulalia Group of Companies, Florentino continues to inspire, leaving a lasting legacy in both the Philippine and global real estate landscapes.

Building Tomorrow Together

The Dulalia Group of Companies operates under the tagline “Building Tomorrow Together,” a reflection of their dedication to creating sustainable developments that not only meet the needs of today but also pave the way for a brighter future. Whether it’s developing affordable housing, commercial spaces, or community amenities, the Dulalia Homes family ensures that each project is designed with care, attention to detail, and a focus on long-term impact.

As they continue to expand their real estate ventures, the Dulalia Homes family remains committed to upholding the values that have defined their success: integrity, innovation, and a genuine desire to improve lives. With 30 years of experience and a legacy of leadership in the industry, the Dulalia Homes family is well-positioned to shape the future of real estate in the Philippines, continuing to be a driving force in the development of northern Metro Manila and beyond.